September 27-29, 2022
BrightTALK’s three-day virtual event that helps B2B marketing and sales professionals supercharge business growth in 2023.
WHY ATTEND
As the B2B ecosystem continues to evolve at lightning speed, you need to stay a step ahead. New vendors are popping up every day to compete in already saturated tech markets. In turn, marketing and sales must work harder to engage an increasingly sophisticated, self-directed class of buyers. Companies succeeding today develop differentiated value propositions, deliver uniquely engaging experiences and lean into innovation to set themselves apart.
Join us for three days packed with thought-provoking sessions as we dive deeper into what will really make a difference in driving revenue and business growth in 2023. Experts from across the B2B landscape will share their experiences, insights and methodologies for achieving the meaningful buyer engagement that delivers revenue growth.
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TURN BUYING SIGNALS INTO OPPORTUNITIES
Explore the evolving category of intent data – what’s here today and what’s still needed to support your GTM.
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DEVELOP A WORLD-CLASS CONTENT ENGINE
Insights to create a content engine that effectively engages your buyers.
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CHART YOUR OWN DEMAND GEN PATH
New tools and techniques to help you execute demand gen more effectively at scale.
FEATURED SPEAKERS
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TERRY FLAHERTY
Principal Analyst, Forrester
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DR. CARMEN SIMON
Cognitive Neuroscientist, Corporate Visions
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JON RUSSO
CMO & Founder, B2B Fusion
![](https://reach.brighttalk.live/wp-content/uploads/2022/08/Featured-Speaker_Rebecca-Kitchens@2x-1.png)
REBECCA KITCHENS
Executive Vice President and Publisher, TechTarget
![](https://reach.brighttalk.live/wp-content/uploads/2022/08/Featured-Speaker_Rob-Leavit@2x-1.png)
ROB LEAVITT
Senior Vice President, Consulting, ITSMA
![](https://reach.brighttalk.live/wp-content/uploads/2022/08/Featured-Speaker_Mario-M.-Martinez@2x-1.png)
MARIO M. MARTINEZ
CEO and Founder, Vengreso
![](https://reach.brighttalk.live/wp-content/uploads/2022/08/Featured-Speaker_John-McKnight@2x-1.png)
JOHN MCKNIGHT
EVP, Research & Analyst Services, Enterprise Strategy Group
![](https://reach.brighttalk.live/wp-content/uploads/2022/08/Featured-Speaker_Robert-Rose@2x-1.png)
ROBERT ROSE
Founder, Chief Troublemaker, The Content Advisory
![](https://reach.brighttalk.live/wp-content/uploads/2022/08/Featured-Speaker_Mary-Shea@2x-1.png)
MARY SHEA, PhD
VP, Global Innovation Evangelist, Outreach
![](https://reach.brighttalk.live/wp-content/uploads/2022/08/Featured-Speaker_John-Steinhert@2x-1.png)
JOHN STEINERT
CMO, TechTarget
VIEW LAST YEAR’S EVENT
Connect with the world’s leading B2B executives to learn how marketers today can generate demand, boost engagement, and multiply impact on a global scale.
BROUGHT TO YOU BY
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